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	<title>E. Poff Consulting</title>
	<atom:link href="http://www.epoff.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.epoff.com</link>
	<description>SEO - Online Learning - Web Development - All Things Web</description>
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		<title>Don&#8217;t Let SOPA/PIPA Censor the Web!</title>
		<link>http://www.epoff.com/2012/01/dont-let-sopapipa-censor-the-web/</link>
		<comments>http://www.epoff.com/2012/01/dont-let-sopapipa-censor-the-web/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 17:23:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[censorship]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[legislation]]></category>
		<category><![CDATA[petition]]></category>
		<category><![CDATA[PIPA]]></category>
		<category><![CDATA[SOPA]]></category>
		<category><![CDATA[wikipedia]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=224</guid>
		<description><![CDATA[Today many sites such as Wikipedia and Reddit are going dark to protest the government&#8217;s latest efforts which would censor much of the Internet.  Google too has joined in and all are asking you to sign a petition and/or contact &#8230; <a href="http://www.epoff.com/2012/01/dont-let-sopapipa-censor-the-web/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Today many sites such as Wikipedia and Reddit are going dark to protest the government&#8217;s latest efforts which would censor much of the Internet.  Google too has joined in and all are asking you to sign a petition and/or contact your U.S. Representative to help keep the Internet free and open.  The bills were meant to help prevent piracy and copyright infringement, but the bills go too far and would impose harmful legislation on websites and businesses.  Google has an petition available on their site which is very easy to fill out.  Please take time to sign it.  It is very appreciated: <a title="Google's Take Action Petition against SOPA and PIPA" href="https://www.google.com/landing/takeaction/"> https://www.google.com/landing/takeaction/</a></p>
<p style="text-align: center;"><a href="http://www.epoff.com/wp-content/uploads/2012/01/wikipedia.png" rel="lightbox[224]" title="wikipedia"><img class="aligncenter size-full wp-image-225" title="wikipedia" src="http://www.epoff.com/wp-content/uploads/2012/01/wikipedia.png" alt="Wikipedia Goesd Dark" width="456" height="199" /></a></p>
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		<title>BlogUP &#8211; BlogWorld LA Party</title>
		<link>http://www.epoff.com/2011/10/blogup-blogworld-after-party/</link>
		<comments>http://www.epoff.com/2011/10/blogup-blogworld-after-party/#comments</comments>
		<pubDate>Wed, 19 Oct 2011 18:02:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[BlogUp]]></category>
		<category><![CDATA[LA]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[Party]]></category>
		<category><![CDATA[World Media]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=212</guid>
		<description><![CDATA[By Murray Newlands Looking for a fun party at this year&#8217;s BlogWorld &#38; New Media Expo in Los Angeles? Looking to have a drink, learn from a live blogger panel discussion and network in a relaxed, fun environment? You&#8217;re invited &#8230; <a href="http://www.epoff.com/2011/10/blogup-blogworld-after-party/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<h5><span style="color: #993300;"><em>By Murray Newlands</em></span></h5>
<p>Looking for a fun party at this year&#8217;s BlogWorld &amp; New Media Expo in Los Angeles? Looking to have a drink, learn from a live blogger panel discussion and network in a relaxed, fun environment?</p>
<p>You&#8217;re invited to BlogUP, the blogger party that is guaranteed to be a good time!</p>
<p>The BlogUP is a unique networking event that enables like-minded bloggers to meet face-to-face. The party is a relaxed way to network and make connections for future collaborations that will help each other grow in the blogosphere.</p>
<p>Unlike other blogging meets, all guests must currently maintain a blog and there is to be absolutely no solicitations. This is simply an event for bloggers to network and discuss collaboration.</p>
<p><a href="http://www.meetup.com/Los-Angeles-Blog-Club" rel="nofollow">REGISTER HERE</a></p>
<p><strong>This year&#8217;s BlogUp party:</strong></p>
<ul>
<li>&#8220;Content Monetization and Blogs—a Viable Combination?&#8221; panel discussion featuring leading blogger speakers</li>
<li>Launch of <a href="http://www.meetup.com/Los-Angeles-Blog-Club" rel="nofollow">LA Blog Club </a></li>
<li><a href="http://whatispersonalbrandingbook.com" rel="nofollow">&#8220;What Is Personal Branding?&#8221;</a> by Jim Kukral and Murray Newlands Book Release and Signing</li>
<li>Complementary Drinks and Appetizers</li>
</ul>
<h4>When:</h4>
<p>Thursday November 3rd 8:00 p.m. til 10:00 p.m.</p>
<h4>Where:</h4>
<p><a href="http://www.iconlaultralounge.com/" rel="nofollow" target="_blank">ICON LA Ultra Lounge<br />
</a>1248 Figueroa Street,<br />
Los Angeles, CA 90015<br />
(213) 867-6000</p>
<h4><strong>Register: </strong></h4>
<p><strong>Admission:</strong> Any BlogWorld pass gets you in to the party! Use code MURRAY20 to get 20% off a ticket to <a href="http://www.blogworldexpo.com/2011-la/registration-pricing/" rel="nofollow" target="_blank">BLOGWORLD</a></p>
<p>ALSO to find out about ongoing <a href="http://www.murraynewlands.com/2009/11/blog-club/" rel="nofollow" target="_blank">Blog Club</a> events here <a href="http://www.meetup.com/Los-Angeles-Blog-Club/" rel="nofollow" target="_blank">LA Blog Club</a></p>
<h4><strong>Sponsor:</strong></h4>
<p>INTENTclick contains content rich sites in specific performance driven categories, and is able to deliver to these sites the highest monetization levels available in the market.</p>
<h4><em>About Murray Newlands</em></h4>
<p><em>My name is Murray Newlands and I&#8217;m a successful marketing blogger, founder of London, San Francisco and Los Angeles Blog Clubs and author of many blogging eBooks interested in bringing like-minded bloggers together for an evening of fun.</em></p>
<p><em>This year&#8217;s party is going to be a blast and I&#8217;d love to meet you, so please come!</em></p>
<p><em><a href="http://www.meetup.com/Los-Angeles-Blog-Club" rel="nofollow"> REGISTER HERE</a></em></p>
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		<title>It&#8217;s Twitter Time: Straw Polls, Gallup Polls and Exhausting Debates – But Can A Little Bird Trump All and Predict the Republican Nominee?</title>
		<link>http://www.epoff.com/2011/09/its-twitter-time/</link>
		<comments>http://www.epoff.com/2011/09/its-twitter-time/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 19:49:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Bachmann]]></category>
		<category><![CDATA[Election]]></category>
		<category><![CDATA[Gingrich]]></category>
		<category><![CDATA[GOP]]></category>
		<category><![CDATA[Lady Gaga]]></category>
		<category><![CDATA[Nominees]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Palin]]></category>
		<category><![CDATA[Perry]]></category>
		<category><![CDATA[Republican]]></category>
		<category><![CDATA[Romney]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=200</guid>
		<description><![CDATA[Last year Elisabeth Hasslebeck noticed that American Idol contestants with the most followers on Twitter were less likely to be voted off and more likely to make it to the top.  I thought I would use that same logic to &#8230; <a href="http://www.epoff.com/2011/09/its-twitter-time/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.epoff.com/wp-content/uploads/2011/09/twitter_politics3.png" rel="lightbox[200]" title="Twitter in Politics"><img class="aligncenter size-full wp-image-205" title="Twitter in Politics" src="http://www.epoff.com/wp-content/uploads/2011/09/twitter_politics3.png" alt="Twitter Perry vs Twitter Romney" width="500" height="214" /></a></p>
<p>Last year Elisabeth Hasslebeck noticed that <em>American Idol</em> contestants with the most followers on Twitter were less likely to be voted off and more likely to make it to the top.  I thought I would use that same logic to rate the current Republican candidates.  It seemed appropriate as this year’s lineup is almost as entertaining as the contestants in a karaoke singing contest.</p>
<p>But seriously, we know that in 2008, President Obama was able to gain momentum by using social media for his campaign and fund raising.  As of September 26, 2011 Obama has well over 10 million followers on Twitter.  He has a grand following and his social media efforts have paid off.  So how do his Republican counterparts measure up?</p>
<p>After Herman Cain won the Florida GOP Straw Poll with 37% of the vote and with eight candidates officially in the race and more sure to come, there is no telling what could happen between now and next year.   So if we had a Twitter election today, here’s how it would play out.</p>
<p>In eighth place is Rick Santorum with 28,109 followers with Jon Huntsman just a bit above with 36,474.  In sixth place is Ron Paul with 69,159 followers and Herman Cain in fifth place with 80,167 followers.  The top four candidates are as follows:</p>
<p>4<sup>th</sup> place – Rick Perry  (91,798)</p>
<p>3<sup>rd</sup> place – Michele Bachmann  (98,197)</p>
<p>2<sup>nd</sup> place – Mitt Romney (106,862)</p>
<p>1<sup>st</sup> place – Newt Gingrich (1,331,471)</p>
<p>Surprised?  I was.  Of course these numbers will change hour by hour, day by day and week by week, but Gingrich has a remarkable lead over Romney, Bachmann and Perry.  Of course, <em>Saturday Night Live</em> recently poked fun at Gingrich implying that he didn’t really even want to run.  So, is this just a Twitter fluke or does Gingrich have a chance to come through and make it to the top?  How does Gingrich compare to other candidates likely to make a run for it?  Well, he’s currently well ahead of Sarah Palin (667,351) and Chris Christie of New Jersey (62,900).</p>
<p>So while Mitt Romney thanks his followers for getting him well over 100k and Perry cuddles his pooch in his Twitter profile picture, Newt Gingrich is ten times ahead of his competition in our little Twitter poll.</p>
<p>If Twitter is a good predictor of who will become President in 2012, perhaps Lady Gaga (over 13 million followers) should throw her hat into the ring.  President Gaga has a nice ring to it, doesn&#8217;t it?</p>
<p>&nbsp;</p>
<p><em>Note: Rick Perry Photo courtesy of Ed Schipul and Mitt Romney photo courtesy of C. Berlet @ <a title="Public Eye" href="http://www.publiceye.org" rel="nofollow">publiceye.org</a> via Wikimedia Commons.</em></p>
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		<title>The SEO Advantages of High Speed Internet</title>
		<link>http://www.epoff.com/2011/09/the-seo-advantages-of-high-speed-internet/</link>
		<comments>http://www.epoff.com/2011/09/the-seo-advantages-of-high-speed-internet/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 21:07:53 +0000</pubDate>
		<dc:creator>blakesanders</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[broadband]]></category>
		<category><![CDATA[high speed internet]]></category>
		<category><![CDATA[page rank]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[SERP]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=180</guid>
		<description><![CDATA[The ongoing evolution of high speed internet is changing many aspects of technology right before our very eyes. Streaming movies, cloud computing, and video chat are a few techie crazes that immediately come to mind. One thing that is commonly &#8230; <a href="http://www.epoff.com/2011/09/the-seo-advantages-of-high-speed-internet/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.epoff.com/wp-content/uploads/2011/09/high-speed-internet-seo.png" rel="lightbox[180]" title="High Speed Internet SEO"><img class="alignleft size-full wp-image-189" style="margin-right: 12px; margin-bottom: 12px;" title="High Speed Internet SEO" src="http://www.epoff.com/wp-content/uploads/2011/09/high-speed-internet-seo.png" alt="High Speed Internet SEO" width="150" height="148" /></a>The ongoing evolution of high speed internet is changing many aspects of technology right before our very eyes. Streaming movies, cloud computing, and video chat are a few techie crazes that immediately come to mind. One thing that is commonly overlooked, however, is high speed’s effect on the ever-changing landscape of SEO. While most SEO experts are concerned about PageRank, backlinks, and domain age (and rightfully so!), few are clamoring about site speed. However, websites with faster loading speeds not only have better reader retention, but they tend to get higher search engine rankings.</p>
<p><strong>Not Just for Development</strong><br />
Page speed has been talked about for years, but it has normally been a web building issue, not an SEO issue. However, with faster internet and the importance of speed becoming more and more important, there is no excuse for having a page that loads slowly. If your website cannot load faster than an otherwise equivalent site, then you have potentially lost a reader. Moving on to the next information source is a simple click away.</p>
<p>The things that keep most websites from loading quickly are the common eye-candy elements. This includes improperly-scaled images, videos, JavaScript, and other elements that can slow load speeds. That is not to say that a few eye-candy pieces are not important, but they should not be the main focus of a search-conscious website.</p>
<p><strong>How It Plays into Rank</strong><br />
Search engines consider countless elements before deciding which website should go on top. Google has announced that one of these elements is page speed. Not coincidentally, speeding up a website’s load time by eliminating excess code has collateral SEO effects. High speed internet SEO can be your way of bumping up the SERPs with only a few changes to your website. Removing unnecessary elements that do not add much value to your page will keep your website from loading slowly. Site builders often leave a website’s code riddled with excess text that can otherwise be taken out.<em></em></p>
<p><strong>First Mover Advantage</strong><br />
Speed isn’t just important for ensuring that readers stay on your website. For time-sensitive websites, speed can be the number one factor in determining success. Those sites focused around news and recent events thrive on getting information to the public first, and speed is everything for them. More and more users have access to high speed internet, and they immediately turn to the web when they want to learn more about recent occurrences. Whether a site loads quickly determines if people can read the information they seek and if they will stay long enough to read the content.</p>
<p>Quick action also determines how quickly the page circulates through social networks. With a speedy website and fast internet, you can be the first to report on a story. This not only gives you the upper hand in rankings, but first movers tend to get the most social network love. For a news site, this is exceedingly important, especially since they live off this hype.</p>
<p><strong>Announcing New Products<br />
</strong>High speed internet has made communicating globally absolutely seamless. Over a billion users take advantage of this on social media networks. This creates a great platform for website and business owners to promote newly-released products. Gaining exposure through these mediums drives traffic to your site and gives you the appearance of authority among websites in the same niche.</p>
<p>A quick internet connection and a website optimized for speed do not just help you and your readers, but it helps your website survive the deadly search engine game. You can’t afford to let any chance or opportunity slip away, especially if you are in a competitive niche where any advantage can help you win.</p>
<p>&nbsp;</p>
<p><em>Blake Sanders is a tech writer at broadband comparison site Broadband Expert. Blake specializes in providing industry news and information on <a href="http://www.broadbandexpert.com/high-speed-internet/">high speed internet providers</a>, cell phones, and wireless internet.</em></p>
<p>&nbsp;</p>
<p><em>Note: Photo courtesy of </em><em><span style="text-decoration: underline;"><a href="http://www.flickr.com/photos/67186318@N04/" rel="nofollow"><span style="text-decoration: underline;">davenportdesign</span></a></span></em><em> via FlickR Creative Commons.</em></p>
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		<title>The Internet Blogging Awards</title>
		<link>http://www.epoff.com/2011/09/the-internet-blogging-awards/</link>
		<comments>http://www.epoff.com/2011/09/the-internet-blogging-awards/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 19:58:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[bloggers]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[world media award]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=161</guid>
		<description><![CDATA[By Murray Newlands There are actually tons of remarkable bloggers and publishers doing excellent work, and those who stand out deserve to have their hard work recognized, relate with each other, and see their readerships grow. That’s why the World &#8230; <a href="http://www.epoff.com/2011/09/the-internet-blogging-awards/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<h5><span style="color: #993300;"><strong><em>By Murray Newlands</em></strong></span></h5>
<p><a href="http://themediaawards.com/"> <img class="alignleft" style="margin: 5px;" src="http://themediaawards.com/wp-content/uploads/2011/04/worldmediaawards.jpg" alt="World Media Awards" width="150" height="150" /></a>There are actually tons of remarkable bloggers and publishers doing excellent work, and those who stand out deserve to have their hard work recognized, relate with each other, and see their readerships grow. That’s why the <a href="http://themediaawards.com/">World Media Awards</a> exist- to recognize and reward great contributions to media from bloggers and publishers.</p>
<p><em>In my own career, I’ve learned and benefited so much from others that I wanted to help build some way to give back to an industry I love show appreciation to the up-and-coming leaders. The World Media Awards will culminate in a one day event in San Francisco that will celebrate the best in blogging, forums, publishing and media from around the world. </em></p>
<p>So if you are a world class blogger, why should you enter?</p>
<p><strong>1. </strong><strong>Get Recognized- You Deserve It !</strong></p>
<p>You put a lot of effort into making your blog incredible. You know it and your readers know it. The World Media Awards is a way for you to get authoritative credit from other bloggers and industry experts. That recognition will help you grow your readership, make fresh collaborative connections, and hopefully have a few warm fuzzy moments that make all the late nights even more rewarding.<br />
<strong></strong></p>
<p><strong>2. </strong><strong>Meet Other Bloggers Who Care</strong></p>
<p>Blogging, forums and most other online media is about conversation and interaction, but sometimes it’s easy to end up  hiding away behind a screen in your office or home all alone. Meeting other bloggers and publishers keeps the fire lit and the conversation going. When you enter the World Media Awards, you’ll be listed alongside other bloggers and publishers who put the same level of delight, care and effort into making their blog top notch.</p>
<p><strong>3. </strong><strong>Expose Yourself to New Partners</strong></p>
<p>If your blog or forum is part of your business, being part of the World Media Awards will increase your exposure by putting your name in front of the thousands of visitors to our site and the award ceremony. That means you can find out who else is doing great work, strut your own stuff, and expand your network of contacts and collaborators.</p>
<p><strong>4. </strong><strong>Make Yourself Irresistible to Clients</strong></p>
<p>What helps your chances at winning that next pitch more than expanding your network? Telling that network that you are the winner of a World Media Award. Winning an award shines a light on your achievements, and it serves as an example of the commitment, engagement and exacting standards you apply to your work.<strong> </strong></p>
<p><strong>5. </strong><strong>Be Part of the Beginning of Something Big</strong></p>
<p><strong></strong>Because 2012 is the first year for these awards, you have the one-time chance to be the inaugural winner and set the standard for the World Media Awards in your category. Getting in on the ground floor of these awards will open doors for you as a blogger and a publisher.</p>
<p>The bottom line is, the <a href="http://themediaawards.com/">World Media Awards</a> will shine a spotlight on the year&#8217;s most prosperous bloggers and publishers, and on the organizations that serve and interact with them.</p>
<p>Now is your chance to be one of them.</p>
<p>The sponsors include <a rel="nofollow" href="http://www.growmap.com/">Growmap</a>, <a rel="nofollow" href="http://about.me/pacelattin">Pace Lattin</a>, <a rel="nofollow" href="http://www.viglink.com/">VigLink</a> and <a rel="nofollow" href="http://trancos.com/">Trancos</a>.</p>
<p>World Media Award judges include Steve Hall, Sarah Austin, Chang Kim, Julie Wohlberg, Pierre Zarokian, Ivka Adam, Cheryl Contee, Krystyl Baldwin, Adrian Harris, Jeremy Wright, Rob Bloggeries, Dave Duarte, Tanya Alvarez, Dana Oshiro, Tom Foremski, and Judith Lewis. <strong><em>hashtag #wmads</em></strong><em> on Twitter.</em></p>
<p>Media partners include Adrants, Bloggeries, MediaVision, The Affiliate Marketing Awards, Read Write Web, My Blog Guest, Web Traffic Control and FeedBlitz.</p>
<p><strong><em>Murray Newlands is author of <a href="http://www.howtomakeablogbook.com/">How to Make a Blog Book</a> and <a rel="nofollow" href="http://www.amazon.co.uk/Online-Marketing-Manual-Murray-Newlands/dp/0470973846">Online Marketing; a User Guide</a>. He is also founder of the Affiliate Marketing Awards. Born in the UK, he now spends his time in San Francisco and New York. Murray works for Audience Mindshare and consults for Trancos Ins as well as being an advisor for VigLink. Actually he is working on his new book: <a href="http://www.emailmarketingbook.co.uk">The Email Marketing Book</a>.</em></strong></p>
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		<title>Google&#8217;s New Algorithm Works!  Three Dos to Make It to the Top.</title>
		<link>http://www.epoff.com/2011/06/googles-new-algorithm-works-three-dos-to-make-it-to-the-top/</link>
		<comments>http://www.epoff.com/2011/06/googles-new-algorithm-works-three-dos-to-make-it-to-the-top/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 15:16:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Algorithm]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[CSS]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=152</guid>
		<description><![CDATA[After all of the new changes at Google, many of us who help clients with SEO held our breaths, hoping that all of the work we had done over the years wouldn&#8217;t be lost.  I&#8217;m happy to report that all &#8230; <a href="http://www.epoff.com/2011/06/googles-new-algorithm-works-three-dos-to-make-it-to-the-top/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>After all of the new changes at Google, many of us who help clients with SEO held our breaths, hoping that all of the work we had done over the years wouldn&#8217;t be lost.  I&#8217;m happy to report that all of my clients have done well with the new changes and one client even emailed me to say, &#8220;Just wanted to tell you that Google’s new algorithm has a lot of love for the site and the SEO you did.&#8221;  Hooray!</p>
<p>For those of us who practice the art of creating and maintaining good sites, we had nothing to worry about.  Google has made some great changes to reward good content and web development.  I have always preached that developing appropriate content is the way to a &#8220;natural reward&#8221;.  If the content is good and provides a service or information for your visitors, you are contributing to the &#8220;greater good&#8221; of the web and Google will reward you for this. So the first &#8220;do&#8221; on the list is to <strong>CREATE GOOD CONTENT</strong>.</p>
<p>The 2nd &#8220;do&#8221; involves web structure.  As a web developer and programmer, I cannot emphasize enough the importance of smart web design and development.  My motto is, &#8220;You gotta keep them separated!&#8221;  What I mean by this is you must use CSS to house your design elements and use HTML for site structure and content.  If you keep the design elements out of the page, the bots that scan your pages will see what your visitors see and be able to get to the heart of the content.  Also, I think you should include appropriate meta tags in your header.  Some experts say you don&#8217;t need title and keyword meta tags anymore, but I disagree.  They may not help your rankings on Google but they do help categorize your content and some search engines still use the information.  It&#8217;s a nice touch to a site and shows that you thought about what the page&#8217;s purpose is and what is about. So &#8220;do&#8221; number two is <strong>GOOD WEB DESIGN</strong>!</p>
<p>The 3rd thing that will help your Google rank is <strong>FRESH CONTENT</strong>.  I think this is the hardest thing for most people to do because it takes the most time and energy.  Fresh content usually means blogging which means RSS feeds (or some other feed) which means social media and bookmarking sites will pick up your content and your link building will gain momentum.  Most people trying to get to the top of Google know that lots of links to their site usually means lots of love.  But it&#8217;s not just the number of links to your site that&#8217;s important, it&#8217;s type of link.  You want good quality links from sites that host similar content as you do.  Quality content and blog material will help you get to this point.</p>
<p>Regardless of what Google does with its algorithm, you will always make progress and work your way to the top if you implement these three simple but effective strategies:</p>
<p>1) Good and appropriate content</p>
<p>2) Good web design</p>
<p>3) Fresh content</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>More Social Media &#8211; More SEO &#8211; More Free Help!</title>
		<link>http://www.epoff.com/2011/06/more-social-media-more-seo-more-free-help/</link>
		<comments>http://www.epoff.com/2011/06/more-social-media-more-seo-more-free-help/#comments</comments>
		<pubDate>Sat, 11 Jun 2011 18:35:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=150</guid>
		<description><![CDATA[So I&#8217;ve been promising a new site for months now!  I know, I know, promises.  This time I have a design in the works and have plans to add more tips on integrating social media into and with your site.  &#8230; <a href="http://www.epoff.com/2011/06/more-social-media-more-seo-more-free-help/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>So I&#8217;ve been promising a new site for months now!  I know, I know, promises.  This time I have a design in the works and have plans to add more tips on integrating social media into and with your site.  After several years of experimenting with different sites, I feel I&#8217;ve got some valuable tips and information to share.</p>
<p>I also have an awesome new look for the site.  I can&#8217;t wait to show it off.  It took me months to finally create something that shows off who I am and that makes me smile when I look at it.  Hopefully it will make you smile too.</p>
<p>Let me know what you&#8217;ve been up to and how you&#8217;ve been using social media to promote yourself, your site or your ideas.</p>
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		<title>Snow In San Antonio Today</title>
		<link>http://www.epoff.com/2011/02/snow-in-san-antonio-today/</link>
		<comments>http://www.epoff.com/2011/02/snow-in-san-antonio-today/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 16:56:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[pictures]]></category>
		<category><![CDATA[san antonio]]></category>
		<category><![CDATA[snow]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=138</guid>
		<description><![CDATA[This post has nothing to do with SEO, web development, e-learning, good work habits or anything else.  It has to do with the fact that we finally got snow in San Antonio for the first time since the big one &#8230; <a href="http://www.epoff.com/2011/02/snow-in-san-antonio-today/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.epoff.com/wp-content/uploads/2011/02/SDC12199.jpg" rel="lightbox[138]" title="San Antonio Snow"><img class="aligleft size-medium wp-image-141 alignleft" style="margin: 10px;" title="San Antonio Snow" src="http://www.epoff.com/wp-content/uploads/2011/02/SDC12199-300x225.jpg" alt="Dog in the snow" width="240" height="180" /></a></p>
<p>This post has nothing to do with SEO, web development, e-learning, good work habits or anything else.  It has to do with the fact that we finally got snow in San Antonio for the first time since the big one back in 1985.  <a href="http://www.epoff.com/wp-content/uploads/2011/02/SDC12185.jpg" rel="lightbox[138]" title="San Antonio Snow"><img class="size-thumbnail wp-image-140 alignright" style="margin: 10px;" title="San Antonio Snow" src="http://www.epoff.com/wp-content/uploads/2011/02/SDC12185-150x150.jpg" alt="San Antonio sledding weather!" width="150" height="150" /></a>We only received a half inch at most, but it was enough to make the kids smile, the roads and schools close and everyone else feel like a kid again.  I&#8217;m not sure if I&#8217;ll be doing much work this morning since it&#8217;s so nice to see white in the streets and on the grass.</p>
<p>It&#8217;s melting pretty fast though -so I thought I&#8217;d post some pictures before it disappeared!</p>
<p>It&#8217;s not the rest of the country&#8217;s winter blizzard &#8211; but it&#8217;s our little piece of winter and I&#8217;ll take it.</p>
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		<title>New Year’s Resolutions – Four Tips to Keep it Real and On Track!</title>
		<link>http://www.epoff.com/2011/01/new-years-resolutions/</link>
		<comments>http://www.epoff.com/2011/01/new-years-resolutions/#comments</comments>
		<pubDate>Mon, 31 Jan 2011 17:57:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[new year]]></category>
		<category><![CDATA[resolutions]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[thoughts]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=131</guid>
		<description><![CDATA[Well, as January 2011 comes to a close, it was a great opportunity to get out my 2011 resolutions list and see if I had accomplished all of my goals.  Of course, I knew I hadn’t, but I thought I’d &#8230; <a href="http://www.epoff.com/2011/01/new-years-resolutions/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Well, as January 2011 comes to a close, it was a great opportunity to get out my 2011 resolutions list and see if I had accomplished all of my goals.  Of course, I knew I hadn’t, but I thought I’d be able to check off something.  And that I did.  I started a gluten-free diet, which hasn’t been easy, and has taken up a good deal of my time.  I had not, however, exercised daily, started cleaning up those children’s stories and writing new ones, or helped my son start his new gaming site.  Nor had I started and finished a couple of other major projects.</p>
<p>I’m not sure about you, but making such a huge, daunting list makes me lazy.  I feel so overwhelmed.  I don’t know where to start and so I just don’t.  And so as January comes to a close and February peeks out from behind this cold front coming, I decided not to give up on those resolutions.  In fact I’ve found a new way to help accomplish my goals and here’s how.</p>
<p>1. Firstly, don’t expect to accomplish all of your resolutions in the first month.  That’s just ridiculous.  Even if you have only one – like lose 15 pounds – it’s not an easy task and you shouldn’t expect to accomplish it in one month.  In fact, you may not want to because then you are left with 11 months of do-nothing or failure to uphold that resolution (especially after you caved in around February 14<sup>th</sup> and ate all that Valentine’s Day candy you swore you wouldn’t touch -ahem).  If you spread the resolution out a bit, you have time to make up for any mistakes along the way.</p>
<p>2. Spread out the resolutions throughout the year.  I’m starting a “Monthly Resolution” list which seems more manageable and will allow me to continue my goals from a month to month opportunity.  Since I didn’t finish everything in the first month of the year, I don’t have to wait through 11 months of failure to try again.</p>
<p>3. Next, don’t be so hard on yourself!  Remember the only one who will be disappointed that you didn’t fulfill that resolution is you (probably).  Your loved ones will support you no matter what, and others in your life will be secretly happy that you didn’t accomplish your goals either.  Misery loves company, so remember you aren’t alone.</p>
<p>4. Lastly, make it real and cut it into bite-sized, manageable pieces.  Let’s say you decided to run in a 5k race this year.  Well, you probably won’t put down the potato chips, stand up from the couch, brush yourself off and start running a 5k without a sweat.  You may need to start off with 20 minutes a day or 1k a day and then add a little each week until you reach your goal.  Maybe trying to run a race on February 2<sup>nd</sup> isn’t a good idea and finding one for say May or even September would be more realistic.</p>
<p>I’m sure, if you are like me, you want everything to happen now.  I want to be able to run that mini-marathon, have my major projects completed and be super healthy today!  But the reality is, whatever your goal – whether it’s to get a job, quit smoking, or uphold your gym membership &#8211;  you CAN make it happen in 2011 even if it didn’t get done in January.  Eleven months to go people – let’s make those resolutions proud!</p>
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		<title>Do As I Blog For Others &#8211; Not As I Blog For Myself</title>
		<link>http://www.epoff.com/2010/06/do-as-i-blog-for-others-not-as-i-blog-for-myself/</link>
		<comments>http://www.epoff.com/2010/06/do-as-i-blog-for-others-not-as-i-blog-for-myself/#comments</comments>
		<pubDate>Fri, 25 Jun 2010 20:47:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.epoff.com/?p=126</guid>
		<description><![CDATA[I realized that taking on the job of blogging for others is very satisfying.  I get to blog about different topics in areas that aren&#8217;t necessarily my expertise but are interesting to me.  I like learning new things, researching different &#8230; <a href="http://www.epoff.com/2010/06/do-as-i-blog-for-others-not-as-i-blog-for-myself/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I realized that taking on the job of blogging for others is very satisfying.  I get to blog about different topics in areas that aren&#8217;t necessarily my expertise but are interesting to me.  I like learning new things, researching different topics and helping my customers help their customers.  I like helping people with their SEO and there&#8217;s really no better way to help your SEO than to blog, and blog often on topics related to your business.<br />
With that said, I realized that I hadn&#8217;t blogged for myself in a few weeks.  I realized that I don&#8217;t practice what I preach.  I tell clients to communicate often with their customers, blog frequently, and use twitter and facebook religiously.  I believe that too, and then when the day is done, I log into my blog and am too tired to come up with a great article for my readers. <img src='http://www.epoff.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' />   How sad is that?</p>
<p>So with that said, I say to you, please keep up your blog if you want to keep your customers interested.</p>
<p style="text-align: center;"><iframe src="http://affiliate.godaddy.com/ad/712E7899B8A35C4C0D91FA76A2649D200B3480054DCED17B97D6FB8934E1D095" width="120" height="60" frameborder="0" scrolling="no" marginwidth="0" marginheight="0" hspace="0" allowtransparency="true"></iframe></p>
<p>Now, hopefully I will have more content up before three weeks go by again!</p>
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